When communication falls short:
Critical messages fail to resonate or lead to action.
Activities are ad-hoc, un-coordinated and ineffective.
Trust breaks down across governments and communities.
Important insights and ideas remain stored on the shelf.
Resources are wasted and teams are deflated from lack of results.
We help you move from just sharing information to driving action, when it matters most.
Discover what motivates your audience to make informed decisions and drive meaningful engagement.
Get clear, actionable plans that align your messages and activities to achieve your unique goals.
Empower your team with hands-on workshops that enhance communication skills for lasting impact.
Engage your audience with creative, multimedia content built to inspire action and deliver results.
Partner with us for a single service or a seamless, end-to-end communication solution – from design through delivery.
I’m Kerri D. Cox, founder of Nudge & Narrative. For the past 13 years, I’ve worked with governments, multilateral banks, development agencies and private sector organizations, designing communication strategies for complex projects.
What I keep seeing across the board is this:
Communication is often treated as an afterthought; a tool to share with donors and the public what transpired.
A lot of time, energy and resources are often invested in messages and campaigns that do not actually spur action.
That’s why I started Nudge & Narrative. Here, we help organizations understand their audiences, design communication strategies and systems that support implementation, and turn complex ideas into messages people can actually use and act on.

This free guide will help you spot the most common emergency messaging pitfalls, and address them using behavioral insights.
